Everything DiSC® Sales
Most salespeople sell the way they like to buy. This profile shows them their own selling style, how to read each customer’s buying style and how to adapt, from the first call to closing.

Your selling style
i
Customer’s buying style
CD
Bring facts and a clear plan, and give them time to decide.
Order Sales profiles
Tell us how many people and in which language. We’ll send the assessment links and payment details. New clients get 10% off their first order.
Three benefits of the report
01
Know your selling styleYour strengths as a salesperson and the habits that cost you deals.
02
Read the customerHow to recognise a buying style from what a customer says and does.
03
Adapt the saleHow to adjust your pace, level of detail and tone for each buyer, and build lasting customer relationships.
What the report covers
The report is built from each person’s own answers. The assessment adapts: if answers are inconsistent, it asks extra questions, so the result is precise.
- Your DiSC selling style and motivators
- The four buying styles and how to spot them
- How to adapt at each stage of the sale
- Practical actions for daily sales work

“You can make more friends in two months by becoming interested in other people
than you can in two years by trying to get other people interested in you.”
Dale Carnegie, How to Win Friends and Influence People
Where Sales works best
Sales teams
Give the whole team a shared way to talk about customers and deals.
Key account managers
Adapt to different decision-makers in the same customer organisation.
Customer service
Handle each customer in the way that works for them.
Sales training
A personal core for sales programmes that people keep using in the field.

“DiSC is part of our company’s basic employee training. We teach entire sales teams to use DiSC and recognise clients’ behavioural styles.”
Piret Nigul, HR Manager, Hilti
A customer conversation, adapted
Jonas sells planning software and has an i style. The operations manager of a logistics company has agreed to a first call.
Before we look at anything, could you send me the specification and the integration requirements?
Sure! But honestly, the best part is how much teams enjoy using it. Let me show you a quick demo first.
Of course, I’ll send both today. Which criteria matter most when you compare solutions?
Integration time, and how many planning errors it removes.
Then I’ll put those two first, with figures from a comparable installation. Shall we go through them together on Thursday?
What Jonas noticed
A request for documents before any small talk. Questions about requirements, not about features or people.
His hypothesis
This buyer may prefer a C-style approach: facts, time to evaluate and no pressure. His instinct to launch into an enthusiastic demo might have missed what this customer wanted.
How he checked it
He asked which criteria matter and listened to the answer. A precise, data-focused reply supported his read. Had the customer talked about the team and the vision, he would have adjusted again.
Treat a style read as a hypothesis, not a label. A request for data can also reflect how that company buys. Test the read with a question, and keep adjusting as you learn more.
Additional reports for teams and facilitators
Ask for these when you order. Team View, the Group Culture Report and Comparison Reports help a group see the bigger picture. The Supplement for Facilitators gives certified practitioners in-depth insight into each person’s results, for individual feedback and coaching.
Team View
One page that shows the DiSC style of everyone in the group. A good starting point for a team session.
Group Culture Report
Shows the group’s shared culture, its strengths and blind spots, and how it shapes decisions and risk-taking.
Comparison Report
Compares any two people: where they are alike, where they differ and how to work together.
Supplement for Facilitators
For certified practitioners: the detail behind each person’s results. Most useful for individual feedback conversations and coaching.
From order to reports in three steps
01
Tell us what you needNumber of people and language. A short note is enough.
02
Assessment links, usually the same working dayYou get assessment links from our admin account, or we open your own. Invoice or card.
03
Reports are generated automaticallyEach person needs 15 to 20 minutes. Their report is ready the moment they finish.
About Everything DiSC® Sales
Is it for experienced salespeople or new ones?
Both. Experienced salespeople sharpen how they read and adapt to buyers. New salespeople get a clear model from the start.
Does it work for customer service too?
Yes. Reading the customer’s style and adapting to it is just as useful in service conversations as in sales.
How much does it cost?
Tell us how many profiles you need and we’ll send you a quote. New clients get 10% off their first order, and certified partners get up to 25% off, depending on their partner level.
Do I need to be certified to order?
No. Anyone can order Everything DiSC® profiles. Certification helps if you want to run DiSC sessions yourself and get partner pricing.
Who sees the results?
Each person receives their own report. Whether a manager or HR sees the reports is up to you, and we recommend agreeing on it before the assessment. We sign a Data Processing Agreement with every client organisation.
Compare the other profiles
Each Everything DiSC® profile is built for one workplace situation. Compare all profiles, or tell us about your group and we’ll suggest one.
For everyone
For managers
For emotional intelligence
For teams with friction
For leaders
Order Sales profiles for your team
Tell us how many people and which language.